RICCIARELLI CONSULTINGOrganic SEO
SEOBe visible without the noise. Stand out without repeating yourself.
Organic search is not a trick, nor a race for clicks.
It is a long-term discipline, methodical and structured, designed to make your digital presence clearer, more credible, and more durable.
At Ricciarelli Consulting, we approach SEO as an exercise in strategic alignment:
– between your content and the real intent of your clients,
– between your site structure and reading patterns,
– between your positioning and the way Google interprets you,
– between your ambitions and what is realistically achievable in your market.
Our work is not about “forcing” visibility, but about clarifying, organising, and prioritising your presence:
– a site that becomes easier to understand,
– content that is properly structured,
– an architecture that guides,
– a coherence that reassures both the algorithm and the user.
No magic formulas, no artificial promises.
Just visibility that is stable, strategically planned, and built to last.
SEO becomes what it should always have been: a foundation, not a slogan.
THE METHODFrom content to foundations: SEO that’s concrete and structured.
We focus on the fundamentals:
– site’s technical structure
– site architecture, headings, tags, internal linking
– speed, mobile responsiveness, image optimization, performance
– and above all: useful, clear, and consistent content
Every project is approached as a practical collaboration —
you won’t receive an unreadable audit, but a set of targeted, directly actionable optimisations.
We don’t promise first place on Google.
We build the right conditions to help you get there — and stay there.
Being well positioned doesn’t mean showing up everywhere. It means being found in the right place, by the right people.
CASE STUDYA Typical Case
A small business contacts us after a website redesign that “was supposed to improve their SEO.”
But six months later, traffic is still flat. No visibility. No leads.
We start with an audit:
– the pages are well designed, but poorly structured
– the headings don’t match any key queries
– internal linking is non-existent
– the content talks about the brand, not the client’s needs
So we restructure, rewrite, connect the pages,
and most importantly, we align every piece of content with a real search intent.
No technical overkill — just a clear strategy, applied with rigour.
The result?
A site that makes more sense to Google, is more useful to users…
and gains sustainable rankings — without shortcuts.
